Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here to review previous media updates. You can also inform Goizueta Newsroom of media postings (email).

Reuters: Citi seeks shares’ past glory with reverse split
“Yet while getting rid of a sub-$5 share price may look good on its face, investors and industry experts are less than impressed with the means by which Citigroup chose to do it.”

Wall Street Journal: Citigroup Instantly Becomes a $40 Stock
“Broader studies also show a mixed record for reverse splits. James Rosenfeld, an associate professor of finance at Emory University’s business school in Atlanta, said he and April Klein of New York University’s business school had tracked the performance of 1,600 companies that did reverse stock splits over a three- year period.”

Knowledge@Wharton: Will India Match China’s Manufacturing Might?
Jagdish Sheth, marketing professor at Emory University’s Goizueta Business School in Atlanta, adds that India will become ‘a second sourcing destination’ for the world economy.”

PRNewswire: Lifestyle Branding: The New Frontier of Brand Competition?
“The research offers insight on the shifting nature of brand competition in the age of social media and reveals hidden challenges of lifestyle branding. The study is among the first to explore how brands serve as a means of self-expression, revealing the limitations of expressing one’s identity through brands. The study is co-authored Ryan Hamilton of Emory University’s Goizueta Business School and David Gal, assistant professor of marketing at Kellogg.”

Bloomberg BusinessWeek: Best College Business Programs by Specialty
“Of the participating schools, a wide variety thrive in the specialty ranks, including top programs, midtier schools, and those that did not rank on the overall list due to insufficient responses by corporate recruiters. In all, 53 of the programs earned at least one top-10 finish, with the University of Notre Dame’s Mendoza College of Business (Mendoza Undergraduate Business Profile)—the No.1 school overall—and Emory University’s Goizueta Business School (Goizueta Undergraduate Business Profile)—No.3 overall—leading the way with 10 each.”