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Shipping and Logistics

What happens when shipping for online shoppers is interrupted?

Assistant Professor of Information Systems and Operations Management Ruomeng Cui talks with INFORMS about what happened when Alibaba lost access to one of its shipping service for nearly 48 hours.

Professors research whether negative political advertising works

Mike Lewis and David Schweidel of Emory University and Yanwen Wang of the University of British Columbia in Vancouver co-authored a study that found negative political adverting is more effective than positive political advertising in senatorial campaigns.