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Jesse Tyson

Flurry of conferences hosted at Goizueta

With two major conferences in February and one each in March and April, Goizueta has hosted a lively stream of scholars, students, and industry...

EmoryMAC Explores Power of Analytics

This year’s Emory Marketing Analytics Center (EmoryMAC) conference, held on March 23, 2012, delved into best practices in analytics, discussing possible models and metrics...