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Emory Business

Emory Business
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We offer insights from Emory University's Goizueta Business School. EmoryBusiness.com is an extension of a long-standing print publication of the same name.

BBA Program and Alum Join Forces to Promote Sustainability

When Ben Kander 12BBA launched Welly, his line of sleek, insulated water bottles, he wasn’t just filling a market niche—he was honoring a legacy....

New Reads from Goizueta Alumni

Goizueta’s wide-reaching impact extends well beyond boardrooms and classrooms—this year, alumni are also making waves in the publishing world. From reflective memoirs to AI...

When AI Follows the Rules but Misses the Point

Written by Wei Jiang, Goizueta Business School's vice dean for faculty and research and Asa Griggs Candler Professor of Finance. Originally published on Columbia...

Lessons From a Hip-Hop Mogul

This article was originally published on Emory News Center. 27BBA Ella Ferguson sits before a golden microphone that once captured the voice of Mariah Carey....

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