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Jagdish Sheth, Charles H. Kellstadt Chair in Marketing.

Scholar, Researcher, Author, and Philanthropist: How One Goizueta Faculty Member Gives...

Jagdish Sheth is a global scholar. He’s spent 57 years in academia, bouncing from the Massachusetts Institute of Technology to Columbia University to the...
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How Do You Retain Black Female Talent?

The case for diversity in the workforce is well established, and it is backed by science. Savvy organizations are increasingly keen to capitalize on...
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Goizueta Business School Faculty Rank in the Top Two Percent of...

Seven faculty members of Goizueta Business School were listed in a study of the top two percent most-cited scientists. Our faculty push boundaries -...

FROM OUR FACULTY

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Did the Covid-19 Pandemic Change Perspectives on Inequality?

Did the COVID-19 pandemic have a silver lining? According to Professor Andrea Dittmann and an interdisciplinary team of researchers, the answer is, “Yes.” In 2020,...
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AI-Generated Content is a Game Changer for Marketers, but at What Cost?

Goizueta’s David Schweidel pitted man against the machine to create SEO web content only to find that providing an editor with bot-generated content trounces...

IN THE MEDIA