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Experts encourage investors, corporations to focus on projections that rely on consumer behavior, loyalty ATLANTA – (December 17, 2019) – Getting in on the...
Assistant Professor of Marketing Dan McCarthy takes a look at the numbers and says it may not be a smooth ride for the Peloton exercise bike.
Assistant Professor of Marketing Dan McCarthy says the fact Slack is able to keep so many customers means it has a bright outlook in becoming a publicly-traded company.
Professor Dan McCarthy suggests the big drop in Wayfair's stock is no surprise given how much the company—and others like it—must spend to keep subscribers.
eMeals offers significant financial sustainability advantages over meal kit companies like Blue Apron according to a study presented this week at GroceryShop by Dan McCarthy, Assistant Professor of Marketing at Emory University's Goizueta Business School.