Tag: Dan McCarthy
A better way to determine corporate valuation lies in customer data
Experts encourage investors, corporations to focus on projections that rely on consumer behavior, loyalty
ATLANTA – (December 17, 2019) – Getting in on the...
CBS News: McCarthy discusses possible Peloton IPO
Assistant Professor of Marketing Dan McCarthy takes a look at the numbers and says it may not be a smooth ride for the Peloton exercise bike.
McCarthy: Unlike some, Slack keeps its customers
Assistant Professor of Marketing Dan McCarthy says the fact Slack is able to keep so many customers means it has a bright outlook in becoming a publicly-traded company.
McCarthy: Subscription companies paying more to keep customers
Professor Dan McCarthy suggests the big drop in Wayfair's stock is no surprise given how much the company—and others like it—must spend to keep subscribers.
Professor McCarthy presents latest research at Groceryshop Conference
eMeals offers significant financial sustainability advantages over meal kit companies like Blue Apron according to a study presented this week at GroceryShop by Dan McCarthy, Assistant Professor of Marketing at Emory University's Goizueta Business School.
