Tag: pinned post
David Schweidel in Harvard Business Review: AI is Already Reshaping Brands—and Brands Aren’t Ready
Professor of Marketing & Goizueta Chair in Business Technology David Schweidel is featured in the March–April 2026 issue of Harvard Business Review as coauthor of “Preparing Your Brand for...
Goizueta Student to Appear on ‘Jeopardy!’ Wednesday, March 4
Goizueta Business School is celebrating a standout moment for the Class of 2027: Aahil Makhani 27MBA will appear on Jeopardy! this Wednesday, March 4.
One...
A Father-Daughter Duo Finds Community at Goizueta
At Goizueta Business School, the MBA journey looks different for every student, but for Madison Knowlton 28EvMBA and Keith Knowlton 26EMBA, it’s also a...
Meet Claudia Hanna Veysel: In the Business of Flavor
A Goizueta MBA alumna draws on culture, storytelling, and strategy to reimagine olive oil through her venture, Olive Oil Flights.
For Claudia Hanna Veysel 02MBA,...
Meet Ajar Rajbhandary: Building Brands by Owning the Outcome
A Goizueta BBA alum turned early setbacks into a fast-growing e-commerce business with full P&L ownership.
For Ajar Rajbhandary 20BBA, building a business has never...
Women’s History Month: Celebrating Leadership, Innovation, and Impact Across Goizueta
Women’s History Month is an opportunity to recognize the leaders, innovators, and changemakers who shape our communities and industries every day. Across Goizueta Business...
AI in Business Writing: Value Creator or Trust Killer? A Conversation...
New tools mean new rules—and the shakeup is just beginning
In the workplace, any new form of technology shuffles the deck of knowledge, productivity and—ultimately—power....
Want More Agency? Try Using Active Voice
Associate Professor in the Practice of Organization & Management Ira Bedzow explains how there is always a choice, if you’re willing to practice this...
Learning Leadership by Doing: Inside the Leadership Development Fellows Course
In an era when employers increasingly prize self-aware, adaptive leaders, Goizueta’s Leadership Development Fellows (LDF) course offers Full-time MBA students a rare opportunity to...
On the New Frontier of Financial Fraud, It’s Hard To See Where Humans End and...
Tucker Balch examines how both individuals and institutions can fight back
When was the last time you had a conversation with a robot? It might be...
Goizueta MBA Program Ranks 17th in Nation by Fortune
Emory University’s Goizueta Business School has once again been recognized among the nation’s top MBA programs, placing 17th nationally in Fortune’s latest ranking of...
Goizueta Business School Partners with Usher to Power Business and Innovation...
Emory University’s Goizueta Business School is playing a leading academic role in the launch of Detroit’s new $1 million Entertainment Innovation & Incubator Hub,...
