Home Tags Rajiv Garg

Tag: Rajiv Garg

Personality matters: the tie between language and how well your video content performs

Personality matters: the tie between language and how well your video...

Rajiv Garg, associate professor of information systems & operations management Why does one piece of online video content...
Screen cap from Gangnam Style video by Psy

Why posting to multiple channels drives virality of online videos

Back in the summer of 2012, South Korean pop star Psy released a music video on YouTube. Running at just under four...
Rajiv Garg, Jeffrey Byrne, and Teri Lombardi Yohn

Goizueta welcomes new faculty

Classes may look different this fall than in previous years, but whether on campus or online, there will be four new faculty faces...