Tag: Steve Savage
Student Strategies Shine in Amazon Ads Case Competition
This past spring, representatives from Amazon Ads asked teams of first-year students in Goizueta Business School’s undergraduate Bachelor of Business Administration (BBA) program to...
Undergraduate Students Partner with Amazon Ads for Real-World Learning
This May, Elena Lopez 18BBA 18MSBA was back on campus to attend the Business Communication Strategy Spring 2024 final project presentations. An account executive...
BBA Students Develop Targeted Marketing Strategies for Start-Up Mental Health App
The Business Communications Strategy course is designed to introduce students in Goizueta’s undergraduate BBA program to the skills necessary to prepare and deliver an...
