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Student Strategies Shine in Amazon Ads Case Competition

This past spring, representatives from Amazon Ads asked teams of first-year students in Goizueta Business School’s undergraduate Bachelor of Business Administration (BBA) program to...
Griselys "G" Fermin

Meet “G” Fermin: The Goizueta Graduate Behind Inclusive Streetwear Brand Studded

When Griselys “G” Fermin 25BBA arrived at Emory in August 2021, she was on her own for the first time. Fermin, who identifies as...

Meet the First Cohort of the Techstars Emory Founders Catalyst Program

Emory University and Goizueta Business School are no strangers to the Atlanta entrepreneurial ecosystem. Both offer several support systems for budding businessmen and women,...

Lessons From a Hip-Hop Mogul

This article was originally published on Emory News Center. 27BBA Ella Ferguson sits before a golden microphone that once captured the voice of Mariah Carey....

Goizueta Students Use Business Skills to Support Cure Violence

This past semester, Goizueta undergraduate students in the BUS 365 Professional Communication Strategy course partnered with a nonprofit client unlike any the class had...

New Graduates and a New Neighborhood: Start:ME Accelerator Expands in 2025

Another cohort of Atlanta micro-business owners has graduated from Goizueta Business School’s Start:ME Accelerator. This free, four-month intensive program provides business training and mentorship,...

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