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Why Companies Invest in Local Social Media Influencers

Goizueta faculty members Vilma Todri, assistant professor of Information Systems & Operations Management, Panagiotis (Panos) Adamopoulos, assistant professor of Information Systems & Operations Management,...

Big Data Sets Take Tech Skills to Analyze: Goizueta MSBA Grads...

Now in its fifth year, Goizueta’s STEM-credentialed Master of Science in Business Analytics (MSBA) Program has distinguished itself from the competition through its focus...
The Alexa Effect: How the internet of things (IoT) is increasing retail sales

The Alexa Effect: How the internet of things (IoT) is increasing...

Imagine this scenario. You’re out of coffee but with the click of a button or a simple voice command, you reorder a two months’ supply...
#GoizuetaKnows

#GoizuetaKnows

Goizueta faculty, using rigorous methodologies, focus on researching important problems that affect the practice of business. The following is a sample of recently created...

Knowledge Creation: A look at research from Spring 2018

Using rigorous methodologies, Goizueta faculty focus on researching important problems that affect the practice of business. The following is a sample of recently created new knowledge.

New faculty join Goizueta

The fall season means crisp weather, changing leaves, and a host of new Goizueta faculty. This year, we welcome faculty specializing in finance, organization & management, marketing, and more.