Executive Women of Goizueta's 2025 Advancing Women in Leadership Conference featured a keynote speech by Grace Chadwick 14EMBA, chief operating officer of Crumbl Cookies.

In his welcome remarks for the 2025 Executive Women of Goizueta’s Advancing Women in Leadership Conference “Driving Your Career Journey: Taking Action and Accountability,” Gregory L. Fenves, President of Emory University, recalled his days as a professor—never thinking he’d one day lead a university. “It was the product of a series of small steps combined with the support of others who believed in me along the way,” Fenves told the conference’s 300 attendees. “A huge part of leadership is enabling those around you to feel heard and valued, to foster connection and inspire a shared investment in your goals.”

President Fenves welcomes conference attendees

The conference lineup included a mix of speakers, panel discussions, and networking opportunities around how best to drive one’s career journey. “The power to shape that journey lies in our hands, and today is about equipping ourselves with the tools, insights, and connections we need to keep moving forward,” said René Hallock 20EvMBA, president of Executive Women of Goizueta and the director of integrated marketing for international markets at Intuit Mailchimp. “This is an opportunity to grow both personally and professionally and to deepen the relationships that strengthen our collective success.”

Unlocking Potential Through Purposeful Relationships

Grace Chadwick 14EMBA, COO of Crumbl Cookies

In her keynote address, “Potential—Have you ever wondered about your potential?” Grace Chadwick 14EMBA, chief operating officer of Crumbl Cookies, talked about growing up in Mexico City and the influence her family, especially her mother, had on her. “As I studied my mother, I discovered that there are three key elements for us to really, really hone in on if we want to maximize our ability for our potential. And those three elements are purpose, power, and vision,” Chadwick told the audience. “Potential is about existing in possibility, which means all of us have the capability to reach our potential. It is available right now to each one of you.”

Assistant Professor in the Practice of Marketing Marina Cooley

During her session, “Building your Personal Board of Directors,” Marina Cooley 14MBA, assistant professor in the practice of marketing, asked the audience to be intentional about building a personal board of directors, one that includes mentors, sponsors, sounding boards, and challengers—all very different types of board members. “This is a group of people who can help you in a variety of ways,” Cooley explained. She challenged audience members “to come up with two to three names of people who fit into these chairs that would help you meet the goals that you’ve said you have.”

Breakouts: Managing Upward and Storytelling

“Managing Upward: Controlling Your Narrative”

The first of two breakout sessions, “Managing Upward: Controlling Your Narrative,” examined how to master the art of managing relationships with supervisors and higher-ups. The session was moderated by Danielle McGivney 16EvMBA, vice president of organizational change management and strategic communications at KWI. The panelists included Regenia Sanders, Atlanta office managing partner at EY, Luci Rainey, Executive Coach, career and business Coach at DAY ONE Consulting and Coaching, and Jenny Mitchell, senior vice president of customer success at Advisr.

“Storytelling: Communicating and Advocating for Yourself”

The “Storytelling: Communicating and Advocating for Yourself” breakout explored how to craft and share one’s story in a way that authentically communicates value and advocates for one’s career goals. Moderator Tyler Ewing 05BBA, co-founder of Switch Consulting Group, was joined by Lauren McGlory 16MBA, media productions global lead for strategy and accounts at LinkedIn, Liz Stanton 10MBA, vice president of financial planning and analysis at Delta Air Lines, and Jackie Martin 02MBA, executive people & culture leader.

Leveraging AI and New Ways of Working

In the fireside chat: “Leveraging AI,” Rubina Ohanian, managing director at Accenture, spoke with Executive Women of Goizueta board member Hope Cowan 88MBA, principal consultant at Hope Cowan Consulting, about artificial intelligence (AI)—including how daunting it can be for women to enter the male-dominated field. Ohanian, who leads LLM, AI, and AI education efforts for Accenture in North America, explained that not everyone is “a geeky type of person like me,” but then added that it’s urgent to learn AI. “You can learn anything. But you’ve got to take that step forward,” she said.

The final topic of the day, “New Ways of Working: Growing in a Distributed Environment,” was tackled by moderator Ty Heath 12MBA, director and co-founder at The B2B Institute at LinkedIn, and panelists Rachel Nelms, principal and founder of formations consulting (and former director of Goizueta’s Executive MBA program), Nicole Mejias 21EvMBA, client account lead for retail media at Microsoft Accounting, and Jackie Blankenship, director of performance development at Protiviti. The session explored how to excel in the modern work landscape by leveraging technology, fostering strong communication, and building relationships across virtual and in-office platforms.

Scholarships and Awards

President Fenves with scholarship recipients Victoria Johnson (L) and Alexis Smith (R)

Each year, Executive Women of Goizueta supports the advancement of women in business by providing financial assistance to exceptional candidates pursuing their MBA at Goizueta. The $5000 scholarship aims to demonstrate a commitment to excellence, diversity, and making a positive impact in their careers and communities. This year’s recipients were pediatric surgeon Alexis Smith MD 03C 26EMBA and Victoria Johnson 25MBV, commercial operations site lead at Johnson & Johnson.

Ariel Lomax wins the Guiding Star Award

The Guiding Star Award recognizes an up-and-coming business professional who has made progressive achievements in their career, demonstrates potential for the future, and guides others through their professional example and leadership in their community. This year’s recipient was Ariel Lomax, senior program manager at Medallia.

Sarah Stansberry wins the Bridge Award

The Bridge Award recognizes a senior business leader with a demonstrated track record of creating opportunities for others, championing diversity, and producing results for the betterment of their community and/or workplace, which was awarded to Sarah Stansberry, senior vice president of Marketing at Fiserv.

About Executive Women of Goizueta

Started 22 years ago by Sarah O’Brien 03EMBA, Executive Women of Goizueta’s mission is to create a community that advances personal and professional leadership for Goizueta women and allies.  Executive Women of Goizueta’s Advancing Women in Leadership Annual Conference is open to the entire Emory University community and to friends of the organization. Current board members include: Hope Cown 88MBA, Abby England, Julie Friedberg 87C 23EMBA, Kuki Gandhi 15EvMBA, Tara Sconzo Halfon 14EvMBA, Rene Hallock 20EvMBA, Kristy Hoffman 17EvMBA, Tara Hornsby 24EMBA, Jen Kostyrna 04C 18EvMBA, Caren Lusk 13MBA, Lorry Perkins 15EMBA 17L, Setu Shah 15MBA, Missy Taylor 22EMBA, and Liz Wolfe 16MBA 16PH.

Learn more about Goizueta Business School’s Executive MBA and Evening MBA programs.

Enjoy more scenes from the 2025 Advancing Women in Leadership Conference below.