Tag: Marketing
Fake News, Fake Reviews: Building Trust with Online Shoppers
Online customer reviews have become a critically important cog in the sales conversion process in recent years. Studies show that 97 percent of consumers...
Serving Markets: Inclusive Brands Stand to Benefit
Diversity, equity, and inclusion have steadfastly risen to the top of corporate agendas in the U.S. and elsewhere over the course of the last...