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Goizueta Faculty and Staff Shine with Prestigious Accolades and Honors

In recognition of their outstanding achievements, Goizueta faculty and staff members have received numerous accolades this winter and spring, including recognition from renowned academic...
Vilma Todri

Ad-blockers Shave $14.2 Billion off Consumer Spending, Says New Research

Digital advertising is big business. So big, in fact, that it is well on track to become the most dominant form of advertising. Estimates suggest...

Why Companies Invest in Local Social Media Influencers

Goizueta faculty members Vilma Todri, assistant professor of Information Systems & Operations Management, Panagiotis (Panos) Adamopoulos, assistant professor of Information Systems & Operations Management,...
Matthew Jones sits in front of olympic rings

Weightlifter Credits Goizueta with Empowering his Entrepreneurial Drive to Succeed

Goizueta Business School classes inspired and empowered Olympic-hopeful powerlifter Matthew Jones to launch his own coaching business – as a freshman.
The Alexa Effect: How the internet of things (IoT) is increasing retail sales

The Alexa Effect: How the internet of things (IoT) is increasing...

Imagine this scenario. You’re out of coffee but with the click of a button or a simple voice command, you reorder a two months’ supply...
#GoizuetaKnows

#GoizuetaKnows

Goizueta faculty, using rigorous methodologies, focus on researching important problems that affect the practice of business. The following is a sample of recently created...

Leadership awards announced

The winners of this year’s Roberto C. Goizueta Award for Leadership are Michael Battat 20BBA and Major Jason “J” Waidzulis 20MBA. Nominated by a...

Professor examines tradeoffs in display advertising

When does display advertising cross the threshold from effective to annoying? Assistant Professor Vilma Todri and colleagues say it depends on where the consumer is in the sales funnel (among other factors).

Knowledge Creation: A look at research from Spring 2018

Using rigorous methodologies, Goizueta faculty focus on researching important problems that affect the practice of business. The following is a sample of recently created new knowledge.

Goizueta Business School welcomes new faculty

Goizueta welcomes new faculty including (from left to right) Vilma Todri, assistant professor of information systems & operations management; Rohan Ganduri, assistant professor of...