Emory Business
We offer insights from Emory University's Goizueta Business School. EmoryBusiness.com is an extension of a long-standing print publication of the same name.
Emory Executive Education launches new open enrollment courses and certificates
Emory Executive Education will offer 20 new open enrollment, short courses that will begin in Spring and Summer 2017. Open enrollment courses are individual, short courses designed to strengthen professional leadership ability, working knowledge, and practical skill sets.
Content use — and demand — continues to rise on web
Associate Professor of Marketing David Schweidel discusses the rise of content-driven marketing, "clickbait" and the resources to maintain efforts.
Atlanta, region may not benefit from drastic changes in trade
As President Trump continues a stance against trade, more questions are raised concerning possible side effects. Emory's Jeff Rosensweig discussed how removing or re-negotiating NAFTA could affect Metro Atlanta with Maria Saporta.
Emory students initiate relationship with ethical apparel factory
Six students representing Emory University's Goizueta Business School and Master’s in Development Practice program began the Spring 2017 semester putting coursework into action at...
Full-Time MBA program moves up in Financial Times ranking
ATLANTA — The Full-Time MBA program at Emory University’s Goizueta Business School ranked No. 51 in the world (24th in the United States) in rankings released Friday...
Falcons brand rising up with Super Bowl appearance
Associate Professor of Marketing Mike Lewis says big games -- and big wins -- can lift a team's brand recognition and fan equity.
How Goizueta focuses on diversity in building a class
Associate Dean of MBA Admissions Julie Barefoot highlights some of the efforts Goizueta Business School has in place to increase diversity in the MBA class.
Emory Impact Investing Group moving forward with two new loan closings
The Emory Impact Investing Group (EIIG), led by undergraduate students, provides no-interest loans to entrepreneurs in Metro Atlanta, largely from historically underserved areas. In...
Atlanta companies could feel affects of immigration ban
Associate Professor in the Practice of Finance Tom Smith says Atlanta companies may feel some strain from the Trump Administration's immigration ban, primarily associated with the movement of workers around the world.
Rosensweig: Trade war could hurt Georgia economy
Georgia has deep ties to China. As a new Presidential Administration gets started, thoughts of a trade war sit on the horizon. Associate Professor Jeff Rosensweig talks about it with WABE.
Postseason push could feed new-stadium energy
As the finishing touches are put in place at Mercedes-Benz Stadium, the Falcons move ahead in the playoffs at the Georgia Dome. Goizueta's Tom Smith said that success could help new-stadium revenue.
Schweidel: Don’t expect Trump’s social media use to fade
Donald Trump will be sworn in as the next President of the United States on Jan. 20. Associate Professor of Marketing David Schweidel says that act alone won't change Trump's use of Twitter.
