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Corporate Social Responsibility and Sustainability Initiatives Crucial to Brand Success

Corporate Social Responsibility and Sustainability Initiatives Crucial to Brand Success

Sustainability and corporate social responsibility are crucial for brands. Consumers and stakeholders expect it, and brands must deliver it.
Do Wholesalers Discriminate Against AI in Procurement Practices?

Do Wholesalers Discriminate Against AI in Procurement Practices?

If we deploy automation without thinking strategically about intelligence, too, isn’t AI likely to backfire on us? Airplane...
Vaccination: The Supply Chain Challenge of Inoculation

Vaccination: The Supply Chain Challenge of Inoculation

Vaccinating upwards of 300 million Americans is a daunting logistical challenge. According to the World Health Organization, a successful immunization program is built on...
Taking on Super Polluters to Reduce Greenhouse Gases

Taking on Super Polluters to Reduce Greenhouse Gases

If just the top five percent of carbon-emitting plants in the U.S. reduced emissions to the average intensity of all plants, overall emissions...
Research Reveals Uptick in Hostility toward Black Americans during Tough Economic Times

Research Reveals Uptick in Hostility Toward Black Americans During Tough Economic...

Goizueta Experts Encourage Business Leaders to Double Down on Diversity, Equity, and Inclusion Efforts. Do recessions stoke racial...
Product Returns Represent Billion-Dollar Strategic Blind Spot for Major Retailers

Product Returns Represent Billion-Dollar Strategic Blind Spot for Major Retailers

“Product returns have never, to our knowledge, been explicitly included as a stage in a major customer journey model,” the authors...
Why online recommendations make it easier to hit “buy”

Why online recommendations make it easier to hit “buy”

When it is time to buy something online, perhaps a coffee maker, you might head to Amazon and browse items for sale. One...
Personality matters: the tie between language and how well your video content performs

Personality matters: the tie between language and how well your video...

Rajiv Garg, associate professor of information systems & operations management Why does one piece of online video content...
Why customers hold the key to a company’s true valuation

Why customers hold the key to a company’s true valuation

When determining a fair valuation for a company—especially in anticipation of an initial public offering (IPO)—investors often rely heavily on “top down” approaches focusing...
Online ratings systems shouldn’t just be a numbers game

Online ratings systems shouldn’t just be a numbers game

When you’re browsing the internet for something to buy, watch, listen to, or rent, chances are that you will scan online recommendations before you...
Lockdown teleworking impacts productivity of women more than men

Lockdown teleworking impacts productivity of women more than men

When the COVID-19 pandemic led countries all over the world to lock down their economies in early 2020, there was an unprecedented global shift...