Emory Business
We offer insights from Emory University's Goizueta Business School. EmoryBusiness.com is an extension of a long-standing print publication of the same name.
Who Is Monitoring The Monitors?
Who's monitoring the monitors? That's the question investigated by Shiva Rajgopal, Schaefer Chaired Professor of Accounting at Emory University's Goizueta Business School, and Roger...
Delta’s New Take on Loyalty Programs: Boost or Bust?
This past week, Delta Air Lines announced changes to their frequent flyer program, Delta SkyMiles. The changes, which include rewarding travelers based on the...
Smith Offers Thoughts on 2014 Economy
Thomas Smith, Assistant Professor in the Practice of Finance at Emory University's Goizueta Business School, discusses the 2014 economic outlook with WalletHub CEO Odysseas...
Emory’s Jagdish Sheth Named 2014 Wilkie Award Recipient
The American Marketing Association Foundation (AMAF) has named Jagdish N. Sheth, Charles H. Kellstadt Professor of Marketing at Emory University's Goizueta Business School, the...
15th Annual UBSLC welcomes the rockin’ Isaac Tigrett
In conjunction with the 15th Annual Undergraduate Business School Leadership Conference (UBSLC), Goizueta Business School welcomed keynote speaker Isaac Tigrett, co-founder of The Hard...
Schweidel added to “40 under 40” list
Associate Professor of Marketing and co-director of Emory Marketing Analytics Center David Schweidel was recently named to the “Best 40 B-School Profs Under the Age...
Marketing students shift toward non-traditional career paths
In a recent feature by USA Today, Emory University Goizueta Business School BBA senior Faizan Bhatty shared his insight into his decision to choose...
Gary Hauk on contributions of business school leaders to Emory’s rise
Gary Hauk, vice president and deputy to Emory’s president, arrived on campus as a graduate student in 1983. Five years later while completing his...
SuperBowl 2014: To Tease or Not To Tease
In recent years, powerhouse brands have started a new trend when it comes to the Super Bowl. For those planning to run ads during...
Financial Times Full-Time MBA Ranking 2014
In the 2014 annual ranking by the Financial Times, Goizueta’s Full-Time MBA Program placed 22nd in the nation and 41st in the world. Data...
Tripathi Discusses Social Media’s Reaction to Seahawks Player
Professor Manish Tripathi discusses with CBS Atlanta whether Superbowl-bound Seattle Seahawks cornerback Richard Sherman is as disliked as the social media world suggests he...
Growth In Open Collaboration
The Institute for Operations Research and the Management Sciences (INFORMS®) shared recent research on the expansion and displacement being seen in the marketplace from...
