Tag: Marketing

Associate Professor of Marketing Ryan Hamilton spoke with Wharton's Barbara Kahn about the rapid growth of Amazon—the online, retail giant.

The Donald R. Keough Award for Excellence is the school’s highest service award and recognizes extraordinary contributions by faculty and staff.

During this month's commencement, professor and world-renowned expert Jag Sheth became the first Goizueta Business School faculty member to earn one of Emory University's highest honors.

Associate Professor in the Practice of Marketing Reshma Shah is Goizueta's 2019 recipient of the Williams Teaching Award.

Professor Dan McCarthy suggests the big drop in Wayfair's stock is no surprise given how much the company—and others like it—must spend to keep subscribers.

#goizuetakudos to PhD alumnus O. Cem Ozturk, now at Georgia Tech for landing on the Poets&Quants 40 Under 40 professors list.

Associate Professor of Marketing Ryan Hamilton and his co-author, Uma R. Karmarkar, received best paper honors for their work on consumers and decision making.

MBA and Ph.D. students involved with Emory University’s Marketing Analytics Center (MAC) are getting their hands dirty with data. MAC students are working to...

There is something about the ease with which Jagdish Sheth engages an audience that makes him a consummate lecturer and teacher. The chaired professor...

A new crop of professors has arrived this fall, commending the culture of inclusion, diversity and collaboration on campus and eager to work with...

At Goizueta, MBA students are studying pricing in its various dimensions in the course Pricing Strategy and Analytics. They have spent the last few months learning the right way to set a price and understanding ways to get the price in the marketplace.

At the Emory Marketing Analytics Center (EmoryMAC) Conference, speakers from an array of industries spoke on how best to use the enormous amounts of data available in an era of digital consumption.