Tag: Information Systems and Operations Management
The Alexa Effect: How the internet of things (IoT) is increasing...
Imagine this scenario. You’re out of coffee but with the click of
a button or a simple voice command, you reorder a two months’ supply...
Exploring the direct link between drug abuse and the internet
Drug overdoses account for a staggering number of deaths in
the United States.
In 2017 alone, more than 70,000 U.S. citizens died from
opioid overdoses, a number...
Is hospital advertising actually good for our health?
Hospitals
and healthcare organizations in the U.S. spend $1.5 billion on advertising
every year. It’s a topic that provokes lively debate and a certain amount of
controversy.
Medical
bodies,...
HackATL 2020: COVID conditions only fuel students’ business ingenuity
In many ways, this year’s HackATL event marks a new
beginning, with COVID-19 adding an X factor into the mix. The pandemic hasn’t
been able to...
#GoizuetaKnows
Goizueta faculty, using rigorous methodologies, focus on researching important problems that affect the practice of business. The following is a sample of recently created...
#GoizuetaKnows: Up close with Diwas KC
Healthcare delivery is a relatively untapped area in terms of academic investigation. This is perhaps a little surprising given the breadth of dimensions it...
The tug between protecting privacy and building brand loyalty
The coronavirus pandemic has put much of normal life on hold, but it hasn’t stopped hackers. According to Securityboulevard.com, in the first quarter of...
Optimizing the delivery speed promise can boost sales
After the coronavirus pandemic forced most of the country
into lockdown, online shopping soared. According to CCInsights.org, by the end
of April 2020 there was a...
The power of analytics: data-driven decision-making
From day one, New York Governor Andrew Cuomo made it no secret that every decision he and his team make regarding management of the...
Why posting to multiple channels drives virality of online videos
Back in the summer of 2012, South Korean pop star Psy released a music video on YouTube. Running at just under four minutes, “Gangnam...
Suppliers, it’s time to rethink your customer base
You might have heard of the beer distribution game.
The idea is that a group of participants enact a four-stage
supply chain scenario. Some take...