Tag: Michael Lewis

For the past two years, Goizueta experts have analyzed the process of taking high school talent and converting it into NFL Draft picks.

A significant marker of a leading business school is the creation of new knowledge. Goizueta faculty, using rigorous methodologies, focus on researching important problems...

Via International Business Times: Most experts believe Curry will win the award, which will likely be announced during the second round of the NBA playoffs....

A slew of negative press including domestic violence arrests, player brain injuries and -- most recently -- a possible cheating scandal has not affected...

Fans of the NFL's Washington Redskins are no strangers to frustration. The team enters Week 16 of the 2014 season with a 3-11 record...

Next week the Atlanta Braves plan to host a groundbreaking ceremony for a new, $622-million stadium scheduled to open in 2017. The team’s new home...

Manish Tripathi and Mike Lewis of Emory Sports Marketing Analytics released their annual report on college football fan equity yesterday. From the ESMA release: Our approach...

Manish Tripathi and Mike Lewis continue their work in fan equity with various rankings published regularly on the Emory Sports Marketing Analytics website. As published by CollegeBasketballTalk: On Tuesday, the Emory Sports...

Goizueta marketing professors Manish Tripathi and Mike Lewis are bringing a different twist to the traditional "March Madness." For this NCAA Men's Basketball Tournament,...

The following is a guest commentary from Goizueta marketing professor Mike Lewis. As NFL owners and players continue their negotiations on a new collective bargaining...

Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here to review...

Voters evaluate many factors before casting a ballot. According to Goizueta marketing professor Michael Lewis, this -- at least subconsciously -- could include overall appearance. Lewis has...