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Erin Lightfoot

Erin Lightfoot 21MBA on the Forefront of Vaccinating Georgians

Erin Lightfoot 21MBA is a student leader who oversees the largest mass vaccination site in the southeast at Mercedes-Benz Stadium in Atlanta.
Do Wholesalers Discriminate Against AI in Procurement Practices?

Do Wholesalers Discriminate Against AI in Procurement Practices?

If we deploy automation without thinking strategically about intelligence, too, isn’t AI likely to backfire on us? Airplane manufacturer, Boeing, made headlines in 2019 for...
Vaccination: The Supply Chain Challenge of Inoculation

Vaccination: The Supply Chain Challenge of Inoculation

Vaccinating upwards of 300 million Americans is a daunting logistical challenge. According to the World Health Organization, a successful immunization program is built on “functional, end-to-end...
Survival analysis: forecasting lifespans of patients and products

Survival analysis: forecasting lifespans of patients and products

How long will you live? Should you spring for that AppleCare+ warranty for your iPhone? When will your buddy pay you back for that lunch? For centuries,...
Why online recommendations make it easier to hit “buy”

Why online recommendations make it easier to hit “buy”

When it is time to buy something online, perhaps a coffee maker, you might head to Amazon and browse items for sale. One particular model might...
Personality matters: the tie between language and how well your video content performs

Personality matters: the tie between language and how well your video...

Why does one piece of online video content perform better than another? Does it come down to its relevance, production values, and posting and sharing strategies?...
Online ratings systems shouldn’t just be a numbers game

Online ratings systems shouldn’t just be a numbers game

When you’re browsing the internet for something to buy, watch, listen to, or rent, chances are that you will scan online recommendations before you make your...
Lockdown teleworking impacts productivity of women more than men

Lockdown teleworking impacts productivity of women more than men

When the COVID-19 pandemic led countries all over the world to lock down their economies in early 2020, there was an unprecedented global shift to teleworking...
The Alexa Effect: How the internet of things (IoT) is increasing retail sales

The Alexa Effect: How the internet of things (IoT) is increasing...

Imagine this scenario. You’re out of coffee but with the click of a button or a simple voice command, you reorder a two months’ supply...