Marketing Archives

Dr. Haipeng Zhang 00MBA wins 2020 Sheth International Alumni Award

December 18, 2020

As this year’s recipient of the Sheth Distinguished International Alumni Award, Dr. Haipeng Zhang 00MBA (known to readers as Feng Tang and known to...

“Will the virtual and hybrid event model trend continue seeing an...

December 6, 2020

“Why small businesses need to make the pivot to online,” Nasdaq

December 3, 2020

“Retailers close doors to celebrate Thanksgiving, protect employees,” CBS 46

November 26, 2020

“Business lessons in the war of the presidential ad campaigns,” Forbes

November 9, 2020

“Runoff elections in Georgia expected to spur unprecedented ad spend blitz,”...

November 9, 2020

“In a pandemic holiday season, shop local and shop early,” Reporter...

November 5, 2020

Jag Sheth speaking to alumni at a Back to School learning event during Homecoming

Jagdish Sheth earns global recognition for scholarly repute

November 4, 2020

Professor Jagdish Sheth, Goizueta Charles H. Kellstadt Chair in Marketing, is no stranger to receiving awards that acknowledge his scholarly or philanthropic impact, and this latest...