Tag: Marketing

At Goizueta, each graduating class votes to honor excellence in teaching.  This year’s recipients are: BBA Distinguished Educator: Allison Burdette Full-Time MBA Best New Educator: Renee...

This academic year has seen new courses that continue Goizueta’s experiential learning tradition by spicing up the curriculum, getting students outside of the classroom and fostering creativity.

March 2019 saw another worthy batch of PhD students awarded the Sheth Fellowship.

Last year, Professor Jagdish Sheth turned 80 and shows no signs of slowing down. During this year’s commencement ceremony, he received the 2019 Thomas Jefferson Award. This prestigious award honors a faculty or staff member who has significantly enriched the intellectual and civic life of the Emory community.

Students in Goizueta Professor of Marketing Mike Lewis’ Sports Analytics class had a unique opportunity to analyze surveys distributed by the Atlanta Braves, Hawks, Falcons, United and Dream. This was the third year “The Atlanta Sports Survey” was assigned as a class project to MBA and BBA students.

Associate Professor of Marketing Ryan Hamilton spoke with Wharton's Barbara Kahn about the rapid growth of Amazon—the online, retail giant.

The Donald R. Keough Award for Excellence is the school’s highest service award and recognizes extraordinary contributions by faculty and staff.

During this month's commencement, professor and world-renowned expert Jag Sheth became the first Goizueta Business School faculty member to earn one of Emory University's highest honors.

Associate Professor in the Practice of Marketing Reshma Shah is Goizueta's 2019 recipient of the Williams Teaching Award.

Professor Dan McCarthy suggests the big drop in Wayfair's stock is no surprise given how much the company—and others like it—must spend to keep subscribers.

#goizuetakudos to PhD alumnus O. Cem Ozturk, now at Georgia Tech for landing on the Poets&Quants 40 Under 40 professors list.

Associate Professor of Marketing Ryan Hamilton and his co-author, Uma R. Karmarkar, received best paper honors for their work on consumers and decision making.