Goizueta in the News: Jan. 27, 2011

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Notable comments from Goizueta staff, faculty and students will be shared each week along with news on alumni, programs and rankings. Click here to review previous media updates. You can also inform Goizueta Newsroom of media postings (email).

The Christian Science Monitor: Tea party austerity plan: Would slashing US spending work?
“Can America cut its way to prosperity by reducing government spending by hundreds of billions of dollars — starting now and for each year to come for 10 years?”

Goizueta Newsroom: Goizueta, Rollins Hand Out Service Awards
“To help keep the memory of Dr. Martin Luther King Jr. alive Emory’s Goizueta Business School and Rollins School of Public Health co-sponsor an annual community service awards program which highlights the efforts of individuals and organizations making the city better and embodying the ideals of King and his quest for Civil Rights.”

Advertising Age: 360i Is No. 6 on the Ad Age Agency A-List (PDF)
“When they acquired 360i, an Atlanta-based search shop founded by two Emory Business School grads, in 2005, it had 35 people handling about $5 million in media. Now, the agency counts nearly 325 employees.”

The Emory Wheel: Jagdish Sheth Awarded for His Business Achievements
“Jagdish Sheth, the Charles H. Kellstadt Professor of Marketing at the Goizueta Business School, was recently honored by the Birla Institute of Management Technology (BIMTECH) with the Global Management Guru Award for his contributions to the field of management.”

Goizueta Newsroom: Students Take Role in Marketing Healthcare Technology Start-Up
“At Goizueta, Dr. [Andrew] Butler and Kinetic Muscles executives worked with Full-Time and Evening MBA and undergraduate students learning marketing strategy under the guidance of Dr. [Ashish] Sood. Students were eager to help the startup and offered immediate energy and creativity.”

Business Line: Cost of corruption less profitable to companies
“Contrary to what Milton Friedman says, the business of businesses is not just business, insists renowned management guru Professor Jagdish Sheth, the Charles H. Kellstadt Chair of Marketing in the Goizueta Business School at Emory University. In his book Firms of Endearment he, along with his co-author, Rajendra Sisodia, who coined the term ‘Conscious Capitalism’, show how companies who take care of multiple stakeholders outperform the S&P 500 index four times.”

Goizueta Newsroom: More on Making Money with Social Media
“Join Emory University’s very own Dr. Reshma Shah and Jamie Turner, co-authors of How to Make Money with Social Media, as they explain how to measure the ROI of a social media campaign.”

Top Ten Lists: World’s Best Business Schools
“Searching lists of world’s top ten business schools will help students make best choice.”

Resource Shelf: Industry Experts Tackle Challenges in the Mobile Apps Space
“This fall, Goizueta’s Benn Konsynski, the George S. Craft Professor of Information Systems and Operations Management, debuted a class that focuses on the emerging applications ecosystem, An App for That: Designing the Small and the Many. To launch the course, Konsynski also moderated a panel of experts charged with describing the nascent but burgeoning mobile applications market…”

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